Published on: February 6, 2021
TrustPilot and SiteJabber are websites that aim to collect reviews from real consumers so that the real face of businesses could be reflected to the public. Its good to have third party review sites because the reviews/ testimonials of a business on their own website may be biased to a great extent. While these sites are built to help buyers avoid e-commerce fraud, they have added every site to their database including sites that do not sell anything (for example – example.com).
Reviews can be added without submitting any sort of proof of purchase which means its impossible to have 100% accurate reviews and its possible that false reviews may be intelligently crafted to make own business appear greener while the competitors site appears paler. They may be taking efforts by analyzing patterns in reviews, forcing registration & using other signals to eliminate some of the fake reviews but who says that fraudsters are not equally smart?
If you believe your site has been falsely reviewed on one of these reviews site, you may reply to that specific review asking for clarification and if a clarification is not provided and you are sure the reviewer has not purchased anything from you, you should ask the website to delete the false review and they should help you.
SiteJabber’s rating on SiteJabber
Rating: 4.2 · 1,060 reviews ⭐⭐⭐⭐
SiteJabber’s rating on TrustPilot
Rating: 3.2 · 157 reviews ⭐⭐⭐
TrustPilot’s rating on TrustPilot
Rating: 4.2 · 116,959 reviews ⭐⭐⭐⭐
TrustPilot’s rating on SiteJabber
Rating: 1.7 · 363 reviews ⭐⭐
My observations
TrustPilot users are addicted to leaving reviews (#FanDom) on TrustPilot while SiteJabber’s users don’t seem to care. They both rate themselves 4.2 stars. TrustPilot thinks SiteJabber is an average quality site (3.2 star) while SiteJabber thinks TrustPilot is trash (1.7 star). I don’t know which site to trust. Other review sites have bad reviews for their rivals as well. I believe if a site doesn’t have highly similar rating across all the reviews site, all of these reviews site have questionable rating for that particular site.
If I am not able to decide, I’ll contact the site’s owner via chat/ email and express my concerns regarding the quality, deliverability and return/ refund policy. I’ll watch videos on YouTube if its a physical product that I am buying (Beware: Many YouTubers praise random products for commission through referral programme. Bloggers too sell you courses and subscriptions to make a living which may encourage them to praise every other product in the market).
This is a developing article. More details will be added shortly.